Simple - Natural - Adorable

Welcome to the NEW Nature's Creek

We started our business in 1998 as Challenge & Fun as both a wholesale and retail business. Natures Creek is our new WHOLESALE ONLY website. Register to gain access to wholesale prices and information.

EXPLORE OUR PRODUCT CATEGORIES

Whats New Collection

(22 items)

Baby Collection

(59 items)

Bath Toys Collection

(22 items)

Greeting Cards Collection

(66 items)

Music & Books Collection

(6 items)

organic cotton animals section

(12 items)

Puppets Collection

(75 items)

Small Gifts Collection

(92 items)

Wooden Toys Collection

(18 items)

OUR BRANDS

Current Special: Free Shipping on orders over $300

FROM THE BLOG

Challenge & Fun Wholesale is now Nature's Creek!

ABOUT US

Nature's Creek was formed with the goal to introduce beautiful European toys and childcare equipment to the North American market. Initially our products were mostly wooden educational materials, with products from companies such as Erzi, Chelona, Sina Spielzeug, Estia, and more.

We were the one of the first companies to introduce organic cotton dolls to the US market. We can still remember the blank stares we received at Toy Fair 2002 when we excitedly informed customers that the cotton used in the Keptin-Jr dolls was organic. Since then we have expanded our lines to include Lana Organic and Kallisto, alongside Keptin-Jr.